Cancer Council NSW
Project SunSmart Resource Blueprint
Delivered by PaperGiant Current state gap analysis · April 2026
Diagnostic 01 · The starting point

What we have, where it lands, and where it doesn't

The current SunSmart suite is 97 resources, grown organically over a decade. This view maps every one against the four dimensions of the Blueprint — so we can see at a glance which audiences, stages, settings and domains are well-served, and which have nothing designed for them at all.

97
Resources audited
26posters
Largest single category
5
Major gaps identified
~85%
Of orders come from ECEC

Coverage by Blueprint dimension

02 / View by

Switch lenses to see how the existing suite distributes across each of the Blueprint's structural dimensions. Click any card to see the resources behind the count — and the gaps.

Filter behaviour

The gap heatmap

03 / Domain × Spine

Where domain meets developmental stage. Yellow intensity shows resource volume; the red dot marks a critical gap flagged in the analysis. Click any cell to see what's there — and what isn't.

Coverage
None Thin Some Strong Dense
Critical gap (per Deliverable B)

Five things this analysis surfaces

04 / Headline findings
— Finding 01

Stages 1–2 are the hollow middle.

Children aged 6–9 — the moment when "why" starts mattering — get almost no resources designed for them. ECEC has storybooks. Stage 3 has the Champions toolkit. The middle is empty.

— Finding 02

The suite teaches reminder, not practice.

27% of the suite is posters. Posters reinforce — they don't build capability or shift behaviour. Habits and Reinforcement are over-served; Learning has volume but no progression; Capability for adults is underweight.

— Finding 03

OOSH and Home & family are afterthoughts.

OOSH gets 1 dedicated policy template and inherits everything else. Home & family gets three generic brochures and one broken newsletter snippet — yet parents are the highest-volume passive audience.

— Finding 04

The clothing poster is the proof point.

Released May 2025 to fill a gap users had named. 1,331 downloads — the most popular resource in the suite. When the work is targeted, audience-led and contemporary, engagement follows.

— Finding 05

Place & policy is the strongest signal of demand.

The ECEC policy template alone has 498 downloads. Schools and services are using SunSmart to get compliance and operations right — the question is whether the suite extends that strength into Learning and Reinforcement.

— What this means

The Blueprint's job is structure.

The gap analysis tells us what to build. The Blueprint tells us where it goes, who it's for, and how it connects — so the next decade of SunSmart resources is designed as a system, not added to a pile.

Acknowledgement

We acknowledge Aboriginal and Torres Strait Islander peoples as the First Peoples of this country, and the Traditional Custodians of the lands on which we live, work and learn.

We pay our respects to Elders past and present, and extend that respect to all Aboriginal and Torres Strait Islander peoples today. Paper Giant is committed to creating inclusive spaces for people of all genders, sexualities, cultures and backgrounds.